This is a follow-up to my recent “back to the basics” article on Affiliate Marketing. Like that article, this covers the basics of Network Marketing and how it’s different than Affiliate Marketing.
You’ve probably seen interviews where someone asks a successful, wealthy person what they’d do if they lost everything and had to start over. More than a few have answered by saying they’d find a good network marketing company and start there. Why was that their choice?
At its simplest, network marketing involves promoting a business and/or selling products or services and building a network of people under you who also promote the business and/or sell the products. You get commissions and bonuses for sales and signups under you. Depending on the company and how much time you put into it, you can make quite a lot of money.
Usually network marketing companies refer to you as an associate or something similar and they help you grow “your” business. And this is one of the big advantages: you don’t have to create a product or service, just follow their established success paths.
In network marketing, the people above you (who signed you up into the business) are called your upline and the people below you (that you signed up) are typically called your downline.
A lot of times, when people hear the term network marketing they head for the door! They’ve heard about various companies where you have parties and high pressures. This can be true , and is a turnoff to a lot of people. However not all companies work that way: one that I’m associated to (see my suggested company below) is setup so that associates simply introduce new people to the company, either to simply purchase the products, or to purchase the products as well as become an associate and make money. They don’t sell anything and they don’t have parties.
Some people will also say network marketing is a pyramid plan or scheme. This is based on a lack of knowledge, a huge lack of knowledge. A pyramid plan requires you to signup new people into the scheme in order to make money – that’s the only way to make money and when you stop getting people to join it’s over. For example: you charge $5 to get someone join the scheme; you keep $2 and pass on $3 to the person who recruited you, they in turn give $1 to the person above them. The people under you keep $2 and give you $3 for every person they sign up, etc. etc. There’s no product, just a scheme. That’s a pyramid plan. Legitimate network marketing companies have products and services.
I did some consulting work several years ago for a very successful, wealthy man who built his empire using network marketing. First he represented a well-known company and then he and a small group of associates started their own. Today he owns an international company whose main method of sales is network marketing.
What makes a good network marketing company
- Products so good and of such quality you’d use them anyway (and that are exclusive to the company).
- Low or no money to spend on a “kit” or signup cost (some companies require you to buy a kit of the products for sales purposes).
- Great earning potential.
- No requirement for minimum sales, signups, etc. (work at your own pace).
- The ability to work when and how you want.
- No parties (unless you want to).
- No selling (unless you want to).
- Great customer service.
- Great support for associates.
These requirements certainly limit you, but as you can see they also allow you to do your own thing on your own timetable and schedule.
What I Recommend
I have one company that I work with that meets all these requirements and that I’m more than happy to support and promote. They have incredible products that everyone can (and should) use.
If you’re interested, simply go to this website I setup www.pqFreedom.com and fill out the info – I’ll send you information on the company and how to get started.
Until next time,
Fred